Past Event The Future of Medical Device Marketing – A Hybrid Event Thursday, November 9, 2023 Minneapolis, MN Description: Join MedtechWOMEN in person in Minneapolis or virtually for a discussion with Jaime LaMontagne, VP Global Marketing and Medical Education, Medtronic Cardiac Rhythm Management, on the future of Medical Device Marketing. Our industry has relied on a traditional, face-to-face sales approach where measurement of marketing initiatives can be difficult. Meanwhile our budgets are tightening and our customers are changing, we as marketers, have to be even more strategic to maximize spend. To be successful marketers, we must combine the use of physical sales forces with digital tools and approaches. “Phygital” unites both approaches into a seamless experience. Thursday, November 9, 2023 – 5:30-7:30pm CT / 3:30-5:30pm PT 5:30-6:00pm CT – In-Person Registration, Networking at Robins Kaplan 800 La Salle Ave #2800, Minneapolis, MN 55402 6:00-7:00pm CT – Panel – Virtual Event Begins 7:00-7:30pm CT – In-Person Networking Cost to attend in-person: $10 for MedtechWOMEN Members, $20 for Non-Members – Register HERE Cost to attend virtually: $5 for MedtechWOMEN Members, $10 for Non-Members – Register HERE Want the member discount? Join MedtechWOMEN today and receive registration discounts on MedtechWOMEN programs and events throughout the year! Jaime LaMontagne is the Vice President of Global Marketing and Medical Education for the Cardiac Rhythm Management business at Medtronic. She leads a team responsible for global marketing and medical education strategy and execution for the pacemaker, defibrillation and diagnostics business. Prior to this role, she led the Commercial Marketing team for the pacemaker and defibrillator business as well as Brady Marketing, Strategy and Business Development, where her team delivered strong financial and market share results across the portfolio. Jaime started her career in the medical device industry in 2002 as a product marketing manager in the Urology Therapy business and subsequently held roles of increasing responsibility in marketing organizations across Spinal Cord Stimulation, Structural Heart, and Critical Care Businesses. Date: November 9, 2023 View All Past Events Share This
